the latest engrish craze

advertising in Japan

OK, more engrish from Japan. the recent trend is to create new letters by reversing of creating combinations of letters which don't exist in the normal English language.

Case and point: PE backwards N CK is read???

this is an ad for a designer cell phone which takes after the apple iPod look, completely encased in silver and pretty cool looking but sure to be passe in about oh, a month. this ad is actually on the side of Shibuya station, each of those squares is a regular window to give you an idea on the size of the entire ad. the ad is lit up by floodlights and must be a good five stories high. coooool.